About Us

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About Us


Designed in New York and handcrafted in Los Angeles & New York City Bonheur Jewelry is best known for its modern yet understated, architecturally inspired feminine pieces with an ever-expanding celebrity following.

The idea of Bonheur originated one summer evening in Thessaloniki, Greece during a family vacation where sisters Ally & Albina Mataj came upon bracelets handcrafted for them by their grandmother to commemorate their birthdays. Enthralled by the love and admiration a single piece of jewelry could bestow upon the wearer, the sisters became intent on creating a jewelry line that would embrace their whirlwind of travel whilst showcasing the spirit of their native New York.

Since launching in October of 2015, Bonheur Jewelry has evolved into a contemporary brand with distinct on-trend pieces, which are notably transitional from day to eveningwear. As part of its vow to maintain environmental responsibility, Bonheur Jewelry uses reclaimed precious metals. Bonheur vows to give its customers eco-friendly gold & silver of the highest quality.

Celebrity fans include Viola Davis, Jessica Alba, Katy Perry, Mila Kunis, Christina Applegate, Kim Kardashian West, Jennifer Lopez, Angela Bassett, Kristen Stewart, Kaley Cuoco, Malin Akerman, Jada Pinkett Smith, Alicia Keys, Julia Stiles, Keri Russell, Susan Sarandon, Gwen Stefani, Eva Longoria, Alexis Bledel, Lauren Graham, Melissa McCarthy, Sarah Hyland, Kate McKinnon, Anna Camp, Elizabeth Olsen, Lucy Hale, Shay Mitchell, Aubrey Plaza, Isla Fisher, Maqqie Q, Anabelle Wallis, Rebel Wilson, Chrissy Teigen, Ellie Goulding, Emily Ratajkowski, Samantha Bee, Chrissy Metz, Karen Fairchild, Priyanka Chopra, Halsey, Janelle Monae, Maria Menounos, Chiara Ferragni, Olivia Palermo, Nicky Hilton Rothschild, Paris Hilton, Kaia Gerber, Hailey Baldwin, Ireland Baldwin, Bella Thorne, etc.

Supermodels in Bonheur Jewelry include Christie Brinkley, Helena Christensen, Niki Taylor, Tyra Banks, Christy Turlington, Adriana Lima, Karlie Kloss, Eugenia Silva, Cara Delevigne, Kendall Jenner, Ashley Graham, Candice Swanepoel, Josephine Skriver, Elsa Hosk, Martha Hunt, Taylor Hill, Romee Strijd, Sara Sampaio, Stella Maxwell, Lily Aldridge, Liu Wen, Kate Upton, Jourdan Dunn, Jasmine Tookes, Hilary Rhoda, Nina Agdal, Barbara Palvin, Charlotte Kemp Muhl, Emily Didonato, Gigi Hadid, Bella Hadid, etc.


Bonheur has been included in campaigns for Maybelline, L’oreal, Revlon, Lancome, Estèe Lauder, CoverGirl, Max Factor, Clinique, GAP, Victoria's Secret, Pantene Pro V,  Puma , Adidas, Audi, Botkier, Intimissimi, Tresèmme, Benefit, Borghese, Penshoppe, Carl's Jr., and so on.


Bonheur. Jewelry has also been featured in magazines such as Vogue Japan, WWD, Vogue Italy, O The Oprah Magazine, Martha Stewart Weddings, People StyleWatch, Rolling Stone, Entertainment Weekly, Billboard, Vogue Netherland, Vogue Ukraine, Cosmopolitan, Seventeen, Marie Claire, Vogue Arabia, L’Officiel, Vogue Mexico, Vogue Taiwan, Vogue China, Vogue India, Women's Health, Paper Magazine, Elle, Vogue Ukraine, Vogue Taiwan, Vogue Netherlands, Grazia Italy, Vogue Mexico, Vogue China, InStyle, Harper’s Bazaar, The Hollywood Reporter, Dazed, Maxim, Sports Illustrated Swimsuit, Ocean Drive, etc.


Bonheur. can be found in many feature films such as Bad Moms (featuring Mila Kunis, Christina Applegate, Kristen Bell), Bad Moms Christmas (featuring Christina Baranski, Susan Sarandon and Cheryl Hines), Ingrid Goes West (Elizabeth Olsen, Aubrey Plaza, Pom Klemtieff), The Life of the Party (Melissa McCarthy/Maya Rudolph), Tag (Isla Fisher, Rashida Jones, Anabelle Wallis), Superfly, Wish Upon (Joey King, Ryan Philippe), Lowrides (Eva Longoria), etc.


Up and coming films for the brand include White Boy Rick (Matthew McConaughey/Jennifer Jason leigh), Queen America (Catherine Zeta-Jones), Lizzie (Kirsten Stewart/Chloe Sevigny), Isn't It Romantic (Rebel Wilson/Priyanka Chopra/Liam Hemsworth), Honeybee (Shia Lebouf), The Wedding Year (Sarah Hyland, Anna Camp and Jenna Dewan), Son of Shaft (Samuel L. Jackson), Welcome Home (Emily Ratajkowski), The Untitled LCK Project (Rose Byrne/Edie Falco), Lying and Stealing (Emily Ratajkowski), etc.


Bonheur has also been featured on the following TV programs: How to Get Away With Murder (Viola Davis), America's Next Top Model (Tyra Banks), Unreal (Constance Zimmer, Shiri Appleby), CW's Dynasty (Elizabeth Gillies, Nathalie Kelley),Top Chef (Gayle Simmons), America's Got Talent (Tyra Banks), The Voice (Alicia Keys), Billions (Malin Ackerman), Madame Secretary, Girlfriend's Guide to Divorce, Get Shorty, HBO's Succession (Sarah Snook), etc.